Simple Keys to Creating Customer Love

  1. Be transparent
  2. Educate and inform
  3. Create community
  4. Take visible action
  5. Listen
  6. Trust your customer
  7. Clarify your intent
  8. Understand who they are
  9. Let them know you're listening
  10. Let them know you care
  11. Follow up with them
  12. Experiment
  13. Play
  14. Invite
  15. Collaborate
  16. Surprise
  17. Be thoughtful
  18. Build something together
  19. Solve a problem for them
  20. Be authentic
  21. Improve their community
  22. Give back
  23. Show efficiency
  24. Demonstrate sharpness
  25. Be joyful
  26. Be yourself
  27. Let them be themselves
  28. Share your measurements
  29. Foster social exchange
  30. Capitalize on groupthink
  31. Be intuitive
  32. Be responsive
  33. Create pathways to connection
  34. Don't waste time on things that don't matter to them
  35. Communicate to their listening and what they care about
  36. Give them something to get excited about
  37. Be patient - give them time to come around and notice what you're up to
  38. Focus on a positive outlook - look for those good things going on and champion those
  39. Be generous
  40. Be respectful
  41. Understand the entire chain of service and that everyone has impact
  42. Improve escalation
  43. Celebrate the servicers
  44. Be aware
  45. Join forces on an effort
  46. Announce victories
  47. Be visible
  48. Invite dialog - keep communication channels easy, effective and evolving
  49. Be accessible
  50. Enjoy the evolution - enjoy the ride
  51. Enroll people in your mission to serve
  52. Be seriously committed to customer love and perform outrageously
  53. Respect the changemakers - love the idealists
  54. Create positive expectations
  55. Inspire through attitude and action
  56. Simplify processes through empowerment
  57. Create and build connective tissue between you and your customers
  58. Let them know you love them and then back it up