KISS Marketing Map™
Kick off simpler marketing with a powerful map that builds a more efficient foundation for business growth.
Whether you're a consultant, speaker, coach or author and your service-based business has you running around in circles either chasing new business or traveling all over the place taking care of clients, it's time to simplify in three easy steps:
The first step is to identify what really makes you that stand-apart expert AND what makes you, well, YOU. We base this on your past successes as well as what the marketplace is currently seeking.
Second, we’ll clarify who your best client is—the one you love to work with AND has money to spend—and craft a distinct, concise message that will build that know, like trust factor fast.
And lastly, and this is the most powerful step, is we’ll productize your services with fresh branding and clear messaging so your ideal client can easily say, “YES!" to doing business with you.
We’ll make it so easy to do business with you that before you know it, you’ll be increasing your prices, working less and finding more time for YOU.
Take a moment to imagine...
◊ having such a clear message, closing deals becomes effortless
◊ working with clients who appreciate, value and refer you over and over
◊ getting more enjoyment and satisfaction from your work
◊ making three or four times the money on each engagement
◊ working less and having more time for YOU
Business of YOU™ Generator
After completing a KISS Marketing Map, you're ready for the next step: implementation.
Now that you have a KISS Marketing Map, what's next? Either implement yourself or let us help you. A Business of YOU Generator has three simple steps that will get those leads rocking in fast and furious:
We take your KISS Marketing Map and create a lead generation and a sales funnel, and plan lead nurturing automation and your sales process.
We build a lead generation and product showcase website with a clear message and brand. All advertising, sales and social media promotion is driven and converted here.
We create an opt-in lead magnet and automated campaign that captures leads. This includes a printable PDF/eBook based on your expertise.